CES 2017 - a look at the future I

From start-ups to major groups, over 4,000 exhibitors are defining the future at the CES - Consumer Electronics Show.

If you were to choose just one show that offers a real insight into what the future holds, then it would surely be the CES (Consumer Electronics Show), held every year in Las Vegas. Indeed, with an estimated market of over $292 billion for the United States territory alone, companies from across the globe flock to the show, hoping to secure a showcase for the most innovative phone, the widest TV screen or the most connected vehicle...

This year's event is confirming already very strong trends.

  • An estimated 79% growth for the virtual reality market in terms of devices and 43% in terms of income, for an estimated total of $660 million.
  • A genuine explosion for the drone market, with expected growth at 40% in terms of devices and income which should reach over $1.5 billion.
  • A maturing home automation market, with an estimated 60% increase in demand for an income likely to reach $3.5 billion.
  • The emergence of virtual assistance devices with an expected growth in excess of 50% and sales estimated at $600 million.

In a nutshell, for its 50th anniversary, CES and its 4,000 exhibitors are pushing the boat out with more start-ups than ever before and major groups (Samsung, LG, Sony, etc.) whose immense stands will be presenting the latest in concept and innovation.

And on the subject of innovation, the Internet of Things (IoT) trend is enjoying unprecedented growth in all imaginable fields. From L'Oreal's connected brush to Pernod-Ricard's connected bar, huge multinationals are buzzing with all sorts of connected products and devices. A massive and candid trend, even if the genuine usefulness of certain objects can be called into question.

Connected brush by l’Oréal

Connected bar by Pernod-Ricard

Connected kettle

You will find the connected equivalent of just about any object at CES. From dog collars to frying pans.

Within this "smart" object evolution, certain markets are a good stride ahead with the health and sport sector in leading position. Anything that moves, grows, heats or travels... can now be measured.

Muscular effort sensor

Sleep Number 360 Smart Bed which adapts its firmness based on an artificial intelligence algorithm

Bloomlife pregnancy monitor. A start-up created by a former inhabitant of Liège, now established in San Francisco

Mio Global PAI converts day-to-day health into personalised figures

Finally, the robotics and personal assistant market is at last emerging with almost affordable prices and spurring hopes for all homes to, in a few years, be equipped with the perfect robot capable of cleaning, tidying or cooking.

Panasonic robotic vacuum cleaner

The LG robot recognises you and talks to you

All these innovations necessarily contribute towards continuously generating countless quantities of data, which are increasingly easily integrated via platforms, algorithms and mathematical models. Progress that heralds a near future made of special attentions such as your favourite espresso being prepared as you make your way home via a transatlantic flight, without you even needing to ask.

In a forthcoming article, we will offer a more in-depth analysis of the virtual reality, the drone and the personal assistant markets.